PHYSICIANS AND FAMILY MEMBERS LEARN TO DO NO HARM WHEN COMMUNICATING
PHYSICIANS AND FAMILY MEMBERS LEARN TO DO NO HARM WHEN COMMUNICATING These 'never words' can cause harm if said by clinicians to patients and families dealing with serious illness. Seriously ill patients and family members face intense emotional suffering, and researchers, including a Texas A&M University professor, say clinicians must engage in "compassionate communication" as part of the treatment process. They have identified so-called "never words" that should not be said under any circumstances, offer methods for clinicians to determine their own never words, and provide more helpful language to use instead. In a recent paper published in Mayo Clinic Proceedings , Texas A&M University Distinguished Professor of Marketing at Mays Business School Dr. Leonard Berry and co-authors from Henry Ford Health in Detroit assert that despite rapid progress in the treatment of serious illnesses such as cancer, advanced heart failure, and end-stage pulmona...